This team supports the development of sector skills, pathways into employment and creative hubs like Richard Street Studios. It promotes arts and culture and supports a diverse array of events from pop up performances to large scale events such as the Ignite Festival and Feelgood Folk and Fringe Festivals, ensuring residents and visitors have unforgettable experiences.

The team prioritises community input, turning local ideas into reality through a collaborative approach that enhances the town’s appeal, attracts visitors, supports businesses, and reshapes perceptions of Rochdale.

A key focus of the team is engaging young people in the arts and culture, offering them opportunities to develop valuable skills and explore career pathways. By partnering with schools, colleges, and local businesses, and collaborating with organisations including Touchstones, Cartwheel Arts, Culture Co-op, Breaking barriers, Create Rochdale, Factory International and the Royal Exchange Theatre, the team is transforming innovative ideas into remarkable experiences.

The overarching goal is to ensure that culture in Rochdale boosts well-being, fosters economic growth, and makes the town an even better place to live, work, play and of course visit. This work is made possible through funding from Arts Council England, Greater Manchester Combined Authority, the UK Shared Prosperity Fund, and the Department for Culture, Media and Sport.